Fun Social Gaming Experiences How do we create more of them? Creating new habit-forming social gaming experiences is really hard. Why? Because, we have to […]

Gaming is the 800 pound gorilla in the entertainment industry, but Social Gaming is likely to be The Next Big Thing for in-home, mobile, and out-of-home entertainment. You might even say […]

Introducing – LASERTRON Supply Drops!  (Along with 28 New & Updated Power-Ups)  Supply Drops are now Fully Integrated into LASERTRON’s Programmable LED Illuminated Arenas with […]

Laser Tag Arena Viewing Windows are a GIANT billboard that screams ‘PLAY ME!!!’ As a high-end laser tag equipment manufacturer and LED illuminated laser tag arena supplier, we realized […]

LaserTron: Human-Centered Game Design LASERTRON focuses 100% of its efforts on Human-Centered Game Design for out-of-home entertainment venues who want the very best Laser Tag […]

LASERTRON – Ultimate Turn-key Laser Tag Experiences LASERTRON is the ONLY laser tag equipment manufacturer and laser tag arena supplier who provides entertainment center operators with […]

A New Hope for Out-of-Home Entertainment The worst of times are often the beginning of the best of times, but only when the challenges and […]

What is Customer Centricity? Plus thoughts on creating experiences our guests don’t even know they want, at least not yet, The Human Part, Customer Relationship Management […]

Jim’s response to Robbie Kellman Baxter… Below is an email response I sent to Robbie Kellman Baxter. Robbie is a bestselling author of The Membership Economy and, […]

Wahooz Family Fun Zone Testimonial: Wahooz Family Fun Zone in Meridian, ID Upgrades to LASERTRON’s New Programmable LED Interactive Laser Tag Arena & LT-12.9 Game […]